“Alexa, let’s talk about my productivity”: The impact of digital assistants on work productivity

نویسندگان

چکیده

Digital assistants based on artificial intelligence (AI) have been increasingly used in contexts beyond home-oriented services to support individuals carrying out work-related tasks. Given the lack of empirical evidence this fast-developing area, paper aims (1) explore factors which can lead individuals' satisfaction with use technology, and (2) examine impact productivity job engagement. The model was tested using 536 responses from who digital for work purposes. Results showed that performance expectancy, perceived enjoyment, intelligence, social presence trust were positively related assistants. Satisfaction found correlate findings contribute literature focusing AI-based technology supporting complementing They also offer practical recommendations as how could be workplace.

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ژورنال

عنوان ژورنال: Journal of Business Research

سال: 2022

ISSN: ['1873-7978', '0148-2963']

DOI: https://doi.org/10.1016/j.jbusres.2022.01.015